Yesterday I attended the launch of a campaign to unite
the insurance profession behind gender parity in work and in
society more broadly.
The HeForShe campaign was launched by Emma Watson as
Ambassador for UN Women. It is about making simple short personal
pledges, which inspire others to join the conversation and show
support for gender parity.
Insurance became the first profession to join the global
initiative, with senior executives across the sector following in
the footsteps of world leaders such as UN Secretary-General
Ban Ki-moon to publicly commit to make gender equality a
Held at Lloyds of London's old library, the launch was chaired
by Sian Fisher, CEO of the Chartered Insurance Institute (CII), who
was joined by Lloyd's CEO Inga Beale, Aon UK CEO Dominic
Christian and Swiss Re head of life & health reinsurance
products Russell Higginbotham in sharing their own personal
pledges and explaining what HeForShe means to them
personally. They were joined by guest speaker, UN Women
National Committee UK chair Laura Haynes.
The HeForShe campaign forms part of Insuring Women's
Futures, a programme led by the Chartered Insurance Institute which
seeks to ensure that the insurance profession responds equally to
both men and women in society, both as consumers and as
As part of the CII, the Personal Finance Society is committed
to gender parity, and believes the advice profession
has an important role to play in promoting diversity and
equality across peers, employees and clients of the sector.
The advice sector has traditionally been a conservative,
male-dominated profession. Women comprise approximately a
quarter of the PFS's current membership and based
on our recent consumer research, women are 10% more likely
than men to admit that their 'knowledge of financial services is
less than it should be'.
As a professional body, we have a duty to ensure female
members of the public have access to financial
advice, and also to encourage more women into
financial planning careers.
Earlier this year, the PFS received a letter from the chancellor
and economic secretary in connection with an initiative the
government had launched regarding a 'women in finance charter'.
We fully support the government's initiative, which calls
on firms to agree to four key actions aimed at promoting diversity
and gender parity in financial services. Along with the CII, the
PFS is developing other initiatives to support women in financial
services, from both a sector and consumer perspective.
I encourage you, our members, to do the same and to
commitment to the HeForShe cause.
Recognising excellence across the
Last week, we conducted the first round of judging for this
year's practitioner awards as part of our revamped annual awards
We have had an overwhelming response to this
year's expanded set of practitioner
award categories, receiving more entries than ever
After reviewing each of the submissions, it is so
pleasing to see the level of passion that exists in
our profession, and the commitment that so many
advisers have to ongoing learning, development and
It was extremely difficult to select finalists from such an
impressive pool of entries. I wish them all the best of luck in the
next stage of the judging process!
About the Blog
In this blog Personal Finance Society CEO Keith Richards will be
keeping you up-to-date with all the Personal Finance Society news,
projects and initiatives that we have in the works.
Read past editions of the blog »