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Key Note reports

Key Note is the leading provider of market intelligence in the UK, on the UK, to the UK, and has been providing commercially relevant market insight and analysis to the business and academic world for 35 years.

With a vast range of market reports across every major industry, plus new and updated titles published every month, Key Note is one of the UK's most prolific and respected providers of market research.

The CII library has an annual subscription to all Key Note's market reports, including their reports on the insurance industry, which is available to access from within the CII's library at Aldermanbury.

Titles in this sector include:

  • Commercial insurance for small businesses (2012)
  • Direct insurance (2010)
  • General insurance (2010)
  • Insurance companies (2009)
  • Insurance industry (2009)
  • Insurance market (2012)
  • Personal lines insurance (2010)

The executive summaries and tables of contents for these reports can be viewed on Keynote's website.

The subscription also includes titles covering financial services topics, including:

  • Charity funding (2011)
  • Commercial dynamics in financial services (2010)
  • Consumer credit & debt (2010)
  • Customer services in financial organisations (2010)
  • Direct mortgages (2012)
  • Financial services marketing to BCs (2009)
  • Financial services marketing to DEs (2009)
  • Financial services marketing to start-up businesses and the self-employed (2010)
  • Financial services organisations on the internet (2009)
  • Football clubs and finance (2009)
  • Motor finance (2011)
  • Pensions (2010)
  • Savings & investments (2010)
  • Small businesses and banks (2010)

The executive summaries and tables of contents for these reports can be viewed on Keynote's website.


Our subscription terms also allow us to share up to 15% of any report with CII members, in response to a direct enquiry. This service is available for CII and Personal Finance Society members enquiring for personal interest or academic study (not commercial use). 

For further information, please call 0207 417 4415 or email

Directions to the CII library at Aldermanbury can be found here.